Russ & Daughters Cafe opened in 2014, on the 100th anniversary of Russ & Daughters — the world-famous appetizing store and New York City institution. After a century in which generations of customers patiently waited in line at the store, it was time to give everyone a place to sit down. Developed, owned, and led by Josh Russ Tupper and Niki Russ Federman, the 4th generation of the Russ family, the Russ & Daughters Cafe takes the appetizing classics for which Russ & Daughters is famous and presents them in a beautiful setting that evokes Russ & Daughters’ timeless appeal, history, and haimishness. “Haimish” is a Yiddish word that suggests warmth, comfort, authenticity, conviviality, and lack of pretense. Haimishness is the essence of the Russ & Daughters experience. At Russ & Daughters Cafe, expert smoked salmon slicers work their craft in front of guests; an open kitchen provides an over-the-counter connection like one feels in the store;  a soda fountain bar beckons with homemade sodas, egg creams, shrubs, and superb cocktails; friendly staff proudly wear the iconic white Russ & Daughters lab coats; and 101 years of living history permeates throughout the entire space. The timeless appeal of the Russ & Daughters Cafe makes it a perfect spot any time of day: whether it’s a for a light nosh, brunch, lunch, cocktails, dinner, or a special occasion. You will be part of the mishpocha (family) — whether you have been a regular in the shop for 70 years or if you are a first time visitor.