Ruben Aronov, former owner of Freemans Barber, has cultivated a new barbershop. Matter of Instinct focuses on high quality service and community. His team, lead by Joe Tasca, Josh Livingston, Mark Miguez, Greg Dasaro and others, invite you to join them at to celebrate a new beginning and a return of the old classics – detailed cuts, laughs, music, a drink and good conversation.